Being the world most used social media platform, Facebook offers countless benefits for its users. According to its latest statistics, Facebook has over 2 billion active users which makes this platform a huge opportunity for businesses as well. It is without a doubt that Facebook is mainly used for chatting and connecting platform among friends and family, but many businesses has taken interest on their promotion and adverts. The good thing about Facebook is that it provides business promotion for both big and small companies. There are of course the hard and fast way of investing money into your promotion which is not preferred for the long run.
Here in this article, we will learn about 10 best Facebook marketing tips and strategies that have been proved successful for businesses of all shape and sizes.
Your website must be integrated with Facebook
That should be number one spot in our list of Facebook marketing strategies. Simply put, you will only earn in the form of sales through your websites, but where does Facebook comes in? Facebook will be a gateway that will show to its users how active is your business is. Having a social media sharing option in your website will greatly improve the Click-through-rate (CTR) of social media share clicks.
Mass Email Promotion
Since website is doing its part on sharing your potential subscribers from social media channels, it’s time to gather new prospect users and introducing yourself. Sending out emails to targeted people that have been subscribed to your website will be outstanding approaches to skyrocket your Facebook page popularity as well as your own website that handles your sales and business solutions. According to experts, the best time on sending email promotions should be in the morning time that will subsequently improve the Click-through-rate (CPR).
Facebook page promotion
Your Facebook Business page could only be visible to countless other users if you apply some investments on the promotion option inside Facebook. Your post could get a boost by availing daily promotion packages from Facebook. This takes some investment but the return from investment is well worth it.
Facebook Post should be organized
Facebook Marketing is a continuous process. Different businesses have different approach to it. Some post Facebook content on hourly basis, other post each week. Since we are talking about getting the most out of Facebook, it is highly recommended to post at least daily. You can post text, images, videos or amalgamation of each other. The more organized you are on posting on Facebook, the probability to become noticeable increases respectively.
Take the most out of Facebook Plugins
Website that has an integrated system of like or share buttons inside your website increases the number of visitors. According to Facebook report, there are over 1 billion users that come to Facebook daily, which means each day you can make any of the users your potential customer through share functionality.
Create exciting activities inside Facebook
Your users will be more engaged into your business, if they’ll realize that they are important. Facebook contest is one of the best ways to attract new customers. If you wish to go to the next level, try creating your very own Facebook game and sharing with others.
Communicate with your clients
Being responsive on chatting is good, but starting a conversation to your subscribers or new users is even better. Making new clients or keeping your old ones, Facebook chatting feature will be your strong tool to do that. Make sure you periodically communicate with users through Facebook messenger which will increase the authority of your Facebook page.
Be Engage in other Facebook groups and rooms
In order to get really noticed, you have to be the one to break the ice. Be engaging and corresponding with users inside different groups on Facebook. Since Facebook community is so strong, you’ll find literally any group with people added to it. Try to start discussion inside the groups about various things. People will be more confident to your product if you can communicate with them one-on-one , rather talking old static text inside your Facebook page.
Use Videos and Images inside post Content’
Upload images inside you Facebook Page, or better yet a video that explain about any general issue or a type of informative topic. Comparatively videos are more effective then images and images are better than static text. People will tend to recognize your brand by logo instead of long text. So make sure you pay some attention to details on posting images and videos.
Keep upgrading yourself
Maybe it’s possible that after few years or some months, a new ways to promote your business or Facebook may launched which follows new features that start to gets a lot of attention rapidly. So keep a watchful eye on latest trends about Google, and if something is getting a real trend boost, make the most out of it.
If you are successful in following all these steps, you will sure see some difference on your business growth and Facebook presence. It is without saying that Facebook analytics should be you prime target maker that should keep you on your toes all the time.